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Dior x Air Jordan 1 Low
One of the Most Sought-After Sneakers of All Time
$
1
.00
IPO SHARE PRICE
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Artist Profile

About

Marking the continued merge of streetwear and luxury fashion, the highly anticipated Dior x Air Jordan 1 Low marks the first time a sneaker brand has directly collaborated with a traditional luxury fashion house. Released in 2020, more than five million people entered a global raffle for the chance to purchase a pair at the retail price of $2,000. The shoes feature traditional elements from both brands, from the classic style of the Jordan 1s, to the Dior monogram Swoosh. With a white and grey leather upper, and blue “Dior” branded translucent sole, this sneaker has several “Air Dior” co-branding moments.

 

Dior has been a luxury fashion staple since its founding in 1946, by French designer Christian Dior. From its earliest collections, like the classic “New Look” Bar suit to Galliano’s over the top designs, Dior has been a major industry player for decades. Introduced in 1985, Michael Jordan’s collaboration with Nike, Air Jordan, has reinvented the way we think about sneakers. Arguably the most recognizable sneaker style, the Air Jordan 1, is in many ways the sneaker that started it all.



Highlights

Recent Sales
The most recent sale of this sneaker on StockX for a size US Men’s 11 is $4,950 in November 2020. The 12-month high is $14,318 in July 2020 and the 12-month low is $4,600 in November 2020.
Sneaker Drop of the Year
This sneaker received significant attention due to limited supply and the fact that it marked the first major collaboration between a legacy luxury fashion house and a sportswear/streetwear sneaker. More than 5 million people attempted to secure a pair.
Scarcity
The Air Jordan 1 Low x Dior release was limited to 4,700 pairs and securing a pair was limited to raffle winners. Few additional pairs were created for friends and family of the brands.
The Kim Jones Effect
Lead designer, Kim Jones is one of the most exciting figures in menswear, known for blending the worlds of streetwear and luxury. The Dior x Nike collaboration was one of his last big creations at Dior before moving into his position as Artistic Director at Fendi.

Details

Brand(s)
Dior x Air Jordan
Year
2020
Size
US 11
Colorway
Grey / Black-Sail
Style Code
CN8608-002
Condition
Deadstock
Drop Value
$5,500
IPO Share Price
$1.00

Research

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Recent News

Exclusive Look at the Making of Dior and Jordan Brand’s “Air Dior” Capsule
Hypebeast
Watch Daniel Ashram Unbox the Dior x Air Jordan Low 1
Hypebeast
Jordan Brand and Dior Announce New Collaboration
Nike

Additional Resources

Risks

This investment is speculative and involves substantial risks to consider before investing, outlined in the Offering Circular and including, but not limited to, illiquidity, lack of diversification and complete loss of capital. Also, the adverse economic effects of the COVID-19 pandemic are unknown and could materially impact this investment.
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